that's why the california democratic party set up a day of action today going door to door to educate voters on the issues. >> when you go out there they say oh this is important. i should know the issues and i really think it's effective. >> reporter: it's a strategy the republicans are employing too. >> it's what's really a combination of getting stuff in the mails seeing what's on tv and them that direct contact that brings the deal home. >> reporter: with such a wide array of decisions to be made we spoke with people out the street. >> there's a lot more investigating to do. >> still reading on some of the propositions. >> reporter: but most people we spoke with don't. >> i think it's actually really rude. and bad when people are trying to sway. it's just a really personal opinion and i think everyone's entitled to that. >> i feel like i'm intelligent enough and that i can make up my own mind. >> reporter: still, door to door campaigning won't end anytime soon. >> in the final analysis it does improve turnout. and so for now, we're stuck with this system. we'll see what the future